About Us

AmaraKin started with a simple idea: the products you trust for yourself should be just as gentle for your little ones.

We curate self-care and skincare essentials for women and the children in their lives — from gua sha tools and scalp massagers for you, to gentle detangling brushes and silicone bath essentials for them. Everything we pick has to pass one test: would we use it ourselves, and would we hand it to our own kids?

We're a small, UK-based team building AmaraKin as part of the Radiance Group family of stores. We don't chase every trend — we stay in our lane: gentle, honest, self-care for you and your little ones, nothing more.

Thank you for shopping small with us.

— The AmaraKin team